Costco earns a lot of awards and kudos for various things that they do around their warehouses and in the communities that they do business. However, I have to say that this one, from the U.S. Postal Service, seems the most, um, unique. Who even knew that the postal service had awards like this?
This week Costco was hand-picked by postal officials to be honored by the U.S. Postal Service for their excellent business partnership. They received the Corporate Business Achievement Award, a distinction reserved for a select group of postal customers, to acknowledge Costco for their contributions to the continued success of the mailing industry. Companies receive the award for the use of postal products and services to deliver value and to help strengthen and grow business.
“We are pleased to recognize and honor Costco Wholesale Corp. for its innovation, creativity and leadership,” Deputy Postmaster General Ronald Stroman said in a release. “The creative marketing approach was beneficial for both companies. Costco Wholesale was able to increase their sales while delivering value to customers who were already visiting their local Costco warehouse. Costco has produced winning business results and supported the mailing industry.”
Costco is part of the stamp consignment program through the postal service, so they offer 100 count postage stamp packages to their members. They also have signs reading “Did you remember to buy stamps?” at every register. Initially, the relationship between Costco and the U.S. Postal Service started out in a selection of 18 test warehouses where Costco offered the 100 postage stamp packages. After the test turned out to be successful, Costco rolled out the program to all of its warehouses in the United States.